Burger King Menu Takes on Latest Fast-Food Craze

Fast food seems like an endless game of “if you can do that, I can do it better.” That dates back to Burger King one-upping McDonald’s (MCD) – Get McDonald’s Corporation Report by inventing The Whopper. That was followed (albeit a few years later) by the release of the Big Mac, leading to decades of both chains — and emerging rivals — playing follow the leader.

If McDonald’s had success with something, you can bet Burger King and later Wendy’s (WEN) – Get Wendy’s Company Report would follow. Those battles have grown to include chains like Yum! Brands (YUM) – Get Yum! Brands, Inc. Report Taco Bell and KFC and Burger King’s Restaurant Brands International (QSR) – Get Restaurant Brands International Inc Report sister brand Popeye’s.